Of course there will always be room in the market for the independent smaller stores, as they can provide the personal touch to tire sales, especially for anxious novices new to buying tires. However, if you buy tires online, there are now an increasing number of other benefits available.
Firstly, you can find a great selection of websites, which not only offer a huge selection of tires, but also contain vast quantities of information.
You'll be more or less guaranteed lower costs if you buy tires online. The smaller independent stores are finding it increasingly difficult to compete with the large discount alternatives. Mainly because larger stores can absorb the increased prices (discussed previously).
Installation can be fast and convenient. The online tire stores have teamed up with local independent garages for your benefit. You can enter your ZIP code online, and a list of nearby recommended installers is displayed. Of course, if you prefer you can always fit the tire yourself.
So... maybe it's time to buy tires online? For more information take a look at this buying online tires guide.